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How can I help?

Behaviour is everything. Everything is behaviour

Everything you want to achieve for yourself, your organisation and your clients relies on human behaviour. This means that whatever business you think you're in, you're actually in the behaviour change business. And I can help with that... 


My clients include:


  • Advertising, marketing and design agencies
  • In-house behavioural science teams
  • Public sector and government agencies
  • Digital service and product designers
  • Research and insight companies
  • Academic institutions


The things I help them with include:


  • Winning pitches
  • Understanding audiences
  • Differentiating brands
  • Predicting behaviours
  • Tailoring messages
  • Designing services
  • Evaluating impacts
  • Training teams

Tell me about your project

Some things I've enjoyed working on recently...

The Age of Values

Seizing Uncertainty

The Age of Values

 One of the largest ever studies into human values and behaviour for a global PR / Comms organisation. 

HCP Decisions

Seizing Uncertainty

The Age of Values

Research and training to help a global pharmaceutical company understand clinician prescribing decisions and behaviours 

Seizing Uncertainty

Seizing Uncertainty

AI Product Development

An international study for a global financial services company to understand and support decision-making under uncertainty.

AI Product Development

AI Product Development

AI Product Development

Developing an an automated comms platform delivering hyper-personalised messaging for UK-based tech company. 

Workplace Stress

AI Product Development

Workplace Stress

Building a diagnostic tool, segmentation model and intervention framework for a UK start-up working with large corporates to reduce stress in the workplace. 

Menopause Stigma

AI Product Development

Workplace Stress

Developed the world's first 'Menopause Stigma Index' for global pharmaceutical company pioneering ground-breaking treatments. 

Workforce Wellbeing

Sustainability Strategy

Sustainability Strategy

Ethnographic research on offshore gas intallations to co-design health & safety and employee wellbeing programmes. 

Sustainability Strategy

Sustainability Strategy

Sustainability Strategy

Behaviour change strategy and framework development for a global FMCG business. 

Harm Reduction

Sustainability Strategy

Harm Reduction

Controversial campaign to reduce overdoses deaths amongst People Who Inject Drugs (PWIDs)

Social Smoking

Accessible Shopping

Harm Reduction

Award-winning campaign developed with Ministry of Health in Ontario to address smoking rates amongst young people.

Cancer Screening

Accessible Shopping

Accessible Shopping

Localisation of a national campaign to increase uptake of NHS cancer screening services. 

Accessible Shopping

Accessible Shopping

Accessible Shopping

Research and design for a national charity and clothes retailers to reduce barriers blind and partially sighted people face when shopping. 

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